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David Beckham Black Bay.jpg
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Introduction


TUDOR ANNOUNCES
David Beckham as
New Brand Ambassador

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Introduction


TUDOR ANNOUNCES
David Beckham as
New Brand Ambassador

In 2017, Tudor launched a new campaign with the “Born To Dare” signature which reflects both the history of the brand and what it stands for today. Its spirit is globally by ambassadors whose life achievements directly result from a daring approach to life. David Beckham is one of them and TUDOR is proud to welcome him to its family.

 

Born for a Purpose

 

As a child, David Beckham had a dream. Whenever asked about what he would want to be later in life he invariably answered “a football player”. This early drive led him to become one of the most acclaimed, loved and successful players in the history of the game. With three major clubs and 115 selections in the English football team, 59 as captain, he left his mark: 6 England Championship titles, 2 Major League Soccer cups, one time Champion of Spain and one time UEFA Champion.

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Reinventing Himself, Constantly

 

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Reinventing Himself, Constantly

 

David Beckham is one of the hardest-working players in the history of football. Never taking anything for granted, even when injured, or on loan to another team, he trained harder than most. As a player, he reinvented himself every game.

Even though retired from professional sports, he continues to inspire. His philanthropic activities focus on the protection and welfare of children worldwide. A long-time UNICEF Goodwill ambassador and malaria foe, he dedicates his energy and time to the health and education of children in Africa.

 
 

Pushing the Boundaries

 

Beyond philanthropy and football, David Beckham has worked his way up to the status of much more than a legendary player. Facing the fear of what comes after a sports career and building on his ambition, he established himself as a global style icon. His influence on popular culture transcends the pitch. He is a model, an actor and counts hundreds of millions of fans around the world.

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Devoted to the Classic


Devoted to the Classic

Devoted to the Classic


Devoted to the Classic

David Beckham wears the Black Bay Chrono, a COSC certified chronograph, with column-wheel manufacture caliber, drawing upon Tudor’s diving and motorsports heritage, and the Black Bay S&G, a vintage-inspired steel and gold diver’s watch.