The leading brand in the Swiss watchmaking industry, based in Geneva, Rolex enjoys an unparalleled reputation worldwide for quality and know-how. Its Oyster and Cellini watches, all certified as Superlative Chronometers for their precision and reliability, are symbols of excellence and elegance, performance and prestige. The firm pioneered the wristwatch as early as 1905, and is at the origin of numerous major innovations that have marked the history of contemporary watchmaking. Among them are the Oyster, born in 1926, the world’s first waterproof wristwatch, and self-winding via the Perpetual rotor invented in 1931. The brand has filed more than 400 patents in the course of its history.
Rolex is also actively committed to the support of the arts, sports, the spirit of enterprise and the environment through a broad array of sponsoring activities, and philanthropic and patronage programmes.
Featured on Rolex.com
Our November 2017 Feature
The Rolex Oyster Perpetual Datejust 41
- The Modern Archetype of the Classic Watch -