Rolex
Datejust 31
Datejust 31
Datejust 31
Datejust 31
Rolex

Datejust 31

Oyster, 31 mm, Oystersteel, white gold and diamonds
Datejust 31
Datejust 31
Datejust 31
Datejust 31
  • REFERENCE 278344RBR
  • Model Case Oyster, 31 mm, Oystersteel, white gold and diamonds
  • Bezel Domed, set with diamonds
  • Water Resistance Waterproof to 100 metres / 330 feet
  • Movement Perpetual, mechanical, self-winding
  • Calibre 2236, Manufacture Rolex
  • Power Reserve Approximately 55 hours
  • Bracelet Oyster, flat three-piece links
  • Dial Dark grey
  • Certification Superlative Chronometer (COSC + Rolex certification after casing)
Datejust 31
  • Dark Grey Dial

    The dial is the distinctive face of a Rolex watch, the feature most responsible for its identity and readability. Characterised by hour markers fashioned from gold to prevent tarnishing, every Rolex dial is designed and manufactured in-house, largely by hand to ensure perfection.
    Dark Grey Dial
  • Diamond-Set Bezel

    Gem-setters, like sculptors, finely carve the precious metal to hand-shape the seat in which each gemstone will be perfectly lodged. With the art and craft of a jeweller, the stone is placed and meticulously aligned with the others, then firmly secured in its gold or platinum setting. Besides the intrinsic quality of the stones, several other criteria contribute to the beauty of Rolex gem-setting: the precise alignment of the height of the gems, their orientation and position, the regularity, strength and proportions of the setting as well as the intricate finishing of the metalwork. A sparkling symphony to enhance the watch and enchant the wearer.
    Diamond-Set Bezel
  • White Rolesor

    Gold is coveted for its lustre and nobility. Steel reinforces strength and reliability. Together, they harmoniously combine the best of their properties. A true Rolex signature, Rolesor has featured on Rolex models since the early 1930s, and was trademarked as a name in 1933. It is one of the prominent pillars of the Oyster collection.
    White Rolesor

How To Set Your Datejust 31

Synonymous with excellence and reliability, Rolex watches are designed for everyday wear, and depending on the model, perfectly suited for a wide range of sports and other activities. Built to last, these timepieces are characterized by their distinctive and timeless aesthetics. The Oyster Perpetual Datejust 31 is the expression of everlasting appeal. Learn more about this watch and how to set the time and date by watching the video.
A splash of colour. A poetic shimmer. A sense of renewal. The dials that decorate the new Datejust 31 are bursting with fresh energy and full of promise. Rolex is presenting three new versions of the Datejust 31 with striking floral-motif dials. Calling to mind wild summer meadows, the design comprises 24 flowers that stand out distinctly from one another thanks to their finishes – either sunray, matt or grained. Each of the flowers is lit from within by a diamond set into the centre.
Datejust
Rolex Datejust
The classic watch of reference

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